Ausbuild

Expertise

Platforms

Our scope of work covered the following activities and deliverables:

Digital Discovery
Site Architecture (site map)
Wireframes
Website Design - desktop and mobile
- Digital brand extension - formatting style sheet
Website Development and implementation
CMS: Craft
Third Party Integrations - Salesforce and Pardot
Marketing Assets: PDF generation, Email (transactional and campaign) templates etc.
Major and Minor website features e.g. Interactive Masterplan, Interactive Home Options Floorplans, etc
Integration with REA and Domain

Our scope of work covered the following activities and deliverables:

Digital Discovery
Site Architecture (site map)
Wireframes
Website Design - desktop and mobile
- Digital brand extension - formatting style sheet
Website Development and implementation
CMS: Craft
Third Party Integrations - Salesforce and Pardot
Marketing Assets: PDF generation, Email (transactional and campaign) templates etc.
Major and Minor website features e.g. Interactive Masterplan, Interactive Home Options Floorplans, etc
Integration with REA and Domain

“Working with Liquid’s team of multidisciplinary specialists, we have been guided and given excellent advice from Design UX, Development technical feasibility and Salesforce consultation/implementation. From project start, delivery and beyond, Liquid has exceeded our expectations. We’re very proud of the outcome and look forward to future digital achievement together.”

Nathan Senti | Information Systems Manager

Results

After the first full month of ausbuild.com.au launching, comparing Jan 2020 to Jan 2019.

35%

increase in sessions

19%

increase in Page views

26%

increase in Average Session Duration

20%

increase in Organic Search traffic

Masterplan statement here.

Discover

Design

Personalisation is a key design feature. Incorporating the brand handwritten font, images & videos of people/families and agent profile images throughout the larger design. Including imagery with people or natural elements (fruits, trees, etc) gives the brand a more human feel and as a result making it more approachable.

Incorporating movement was important to the overall design project delivery. We delivered a number of video snippets throughout to assist direct and engage the user on their journey and overall, elevate their experience.